WE CALL CALIFORNIA HOME
The PINWEEL squad is based in sunny California . With some natives, but many transplants, we have crafted our brand to reflect the golden shores and the eccentric neighborhoods that blend together to create our beautiful state.
We might start our day out surfing (we realize the cliché… but its true) but spend the rest of the day hustling to create products with which you can connect… and, that just mightttt, help you SMILE & BE HAPPY.
WHY WE DO WHAT WE DO
After bringing to life two other great brands — Charlie’s & Pacha — our eclectic team wanted to create more, to do more, and to bring a lightness to the world around us. Life can be so serious, so dark, and so, we decided to add a sprinkle of happiness.
We wanted to build an inclusive company, a real company with great products with which you can identify, or not. That you can use everyday, or not. And that you can share with your friends and family, or not… Actually, please do that.